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While conveyors and the
new technology ovens corner the market on the high tech side the venerable deck
oven hangs on with a large share of the pizza market. Chances are that if you
aren’t baking in a deck, your competition down the street or around the corner
is. Why is the deck oven so popular? What are the advantages and disadvantages
of cooking pizza the old fashioned way? And does it still make economic sense to
spill the cornmeal on the peel and rotate pizzas the way chefs have for
centuries?
Absolutely.
Even today, about 75 percent of the pizza ovens sold by Blodgett and 50
percent of those sold by Bakers Pride are decks. The two big reasons for this
are cost and quality.
Most pizza makers begin with a deck oven because ifs inexpensive to buy.
When you’re opening a restaurant, everything costs money from leases and
licensing to cash registers, supplies and that all important neon “Pizza”
sign. If you are able to purchase less costly equipment without shaving quality,
then you’re going to do it.
A
deck oven is a huge steel box with electric or gas heating elements and either
a steel or stone “deck” on which the pizza is cooked. The moving parts are
minimal thermostats, heating baffles to (on rare occasions) let the extra heat
escape and a front door. Conveyor ovens, on the other hand, have complicated
machinery and many moving parts. The difference is reflected in the price.
“Conveyors
cost quite a bit more, says David Condon, chef and product support specialist at
Bakers Pride in New Rochelle, New York, one of the largest makers of deck ovens
in the United States. “You’re probably going to
double
or triple your initial investment by going with a conveyor oven as opposed to a
deck. Also, depending on the conveyor, most conveyers are more expensive to
operate. To get into the pizza business, which is a very lucrative cash flow
business, buying a deck oven is not a huge investment.”
A
new deck oven can cost as little as $5,000, while a new conveyor oven will
probably cost at least three times that. ‘That’s really expensive,” says
Kurt Krohn of Broadway Pizza and Subs in Haverhill, Massachusetts, in reference
to the conveyor price tag. “That’s a very large risk for a startup cost.”
When he was opening his restaurant, Krohn shopped around and found a used Bakers
Pride for $600. Four years later, he’s extremely happy with his decision. “I
cook my pizzas in it I cook my chicken Parmesan, my marinated chicken, and even
hamburgers on a cooking tray.”
The Quality Choice
In
the restaurant business, when you go with a less expensive solution, you usually
suffer a quality trade-off, as in lower quality. Not true with the deck oven. In
fact, most people agree that, for quality alone, deck ovens outperform conveyor
ovens.
“Our
primary customer tends to be somebody doing a gourmet pizza,” says Steve
Burchik of the Montague Company in Hayward, California. “The larger chains
tend to use conveyor ovens because they’re interested in speed and efficiency.
The gourmet pizza operation tends to look for a unit where it can bake each
pizza individually. If they’ve got a thicker crust or a thicker mix of ingredients,
it can bake a little longer [in a deck oven]. There’s also a belief that you
get a better crust on a deck than bouncing along on a chain.
Inside
most pizza deck ovens is a large handcrafted “stone” that absorbs heat. It
takes an hour and a half to heat the oven, but once these “bricks” are hot,
they retain their heat longer than a bare steel deck. The stones absorb moisture
from the raw dough and create a crust quality that can’t be duplicated in
any other fashion. While conveyor ovens provide a consistent bake, they often
lose the personalized character that a well-managed deck oven gives a pizza.
They can also be less effective for pies with multiple toppings.
“Many
people like the performance and the look of cooking on a deck,” says Jerry
Perkins, vice president of Hatch Jennings, Inc., a manufacturer’s representative
for Blodgett Oven Company. “They feel it gives more of a pizza-shop type of
look to the store.”
When
Nick Angelis opened Nick’s Pizza in Queens, New York, last year, he made a
deliberate decision to avoid conveyors and go with an II Forno Classico deck
oven from Bakers Pride. Designed to closely replicate the bake of a classic
brick oven, the Il Forno can reach temperatures of 700 F to 750 F (typical
deck ovens peak at 650).
“Our
pies cook in something like three to five minutes, depending on how hot the oven
is and how much of a load it’s under,” Angelis says. “It comes really
close to the finish on the pie that you’d get from a coal-burning oven. It
also has the benefit of being a little better for the environment than burning
coal.
“If
it’s run right,” Angelis continues, “when you throw the pizza in the oven,
it makes a marbleized effect. The parts that touch the deck will blacken, and
the parts that raise a little above it will be brown. When the dough is right
and the oven is right, you get a really nice finish on the pie.
Nick’s
Pizza was recently rated the second-best pizza in New York by The New York
Times.
“People
are defending the quality of the deck oven,” David Condon says. ‘They’re
looking for old things coming back again — the peasant food, the simple
ingredients, the fresh tomatoes, whatever you want to put on it
those
combinations of food. I don’t think you really can get that [quality] in a
conveyor. People want fresh and well-executed food. The deck oven offers
that.”
Production Issues
If
deck ovens are so wonderful, then why does every new Pizza Hut and Little
Caesar’s start with a conveyor? The answer is simple. Deck ovens need to be
watched. With a conveyor oven, once the speed and temperature are set all you
have to do is drop the pie in on one side and wait until it comes out baked on
the other.
Deck
ovens, on the other hand, require constant attention. Every time the door is
opened on the deck, heat is lost. Also, when you cook a pie, it cools that spot
of the deck down slightly. And some ovens have hot and cold spots. Combine those
three factors, and you’ll realize that cooking a consistent pizza on a deck
takes skill and training.
“If
you’re doing any volume, you’re constantly opening the ovens to shift pizza
around,” says Paul Miller of John’s Restaurant & Pizzeria in Orchard
Park, New York. Miller recently switched from decks to conveyors. “You lose
all the heat, you don’t get a steady cook, and it’s erratic. With the new
technology, it’s more consistent. There’s also less handling of the pizzas,
so you don’t drop them.”
In
addition to keeping quality consistent, using a conveyor can lower employee
cost because you won’t need to hire highly trained bakers.
Still,
a series of well-managed deck ovens can make up for the inefficiency of a single
deck. Decks can be stacked two or three high. During busy times, by inserting
pizzas in the ovens in rotation, bakers can avoid hot-spot problems and the
necessity of having to rotate pizzas so frequently. At Regina Pizzeria, a
popular Boston chain, the Fanuel Hall location has eight decks, which can both
whip out production and maintain the quality.
“We
rotate the ovens we’re putting them into,” explains manager Joe Porter.
“By the time we’re finished [with a series], everything’s cooked and the
heat’s back up to the temperature.”
Paul
Mirogiannis of Nick’s Pizza in Wellesley, Massachusetts (no relation to the
New York Nick’s), agrees. “I think these ovens are better than the conveyor
belts. We can check them during the cooking process. We like to have the pizza
golden brown.”
A Good Investment
The
bottom line on deck ovens is that they are reliable, give a high-quality bake
and won’t bankrupt you while you’re trying to earn a living. Buying a
conveyor could leave you cash-poor. In a slow spell, that’s money you may need
to keep your doors open. With a deck oven, you can always begin with a single
deck; if the traffic increases, buy another one and stack it on top. Or if you
decide that you do want to switch (or upgrade to a more expensive deck like
the Il Forno), then you should be able to resell your oven at a good price.
“One
thing about deck ovens, they hold their value,” says Jerry Perkins.
“Probably one of the best investments in a restaurant is one of these pizza
ovens.”
Swabbing
the Deck
Deck
ovens are built like tanks. They can last for decades with a minimal amount of
maintenance and care. Here are a few tips:
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Clean out spills with a wire brush and
scraper constantly throughout the day. This prevents the burnt matter from
ending up as unsightly black specks on the crusts of finished pizzas.
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Turn the stones every six to 12
months. This is harder than it sounds.
-
While burnt toppings and leaks will
self clean eventually by burning off, it is best to rinse out the ovens at the
end of each day. Use a solution of 2 cups of distilled white vinegar in 2
gallons of warm water. Swab down the deck of the oven to clean it of grit. The
solution will steam off and not cause the stone to crack.
Evelyne Slomon
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